General Session


Peter Horst
Founder, CM, Inc.

Peter is a Fortune 500 CMO and innovation leader with 30 years of experience across diverse industries in consumer and business products, services and technology for market leaders such as Capital One, Hershey, General Mills, US WEST (CenturyLink), and TD Ameritrade. His ability to ignite dramatic growth and profits with breakthrough strategies and innovation has characterized all his work. As Founder of CMO Inc., Peter now consults on brand and marketing strategy and coaches up-and-coming marketing leaders. He’s a Forbes contributor and author of the bestselling, Marketing in the #FakeNews Era. Peter is on the board of advisors of several early stage companies in technology and consumer products.